{"title":"Under $15","description":"\u003cp\u003eGreat finds for every pet — all under $15. Perfect for stocking up or trying something new.\u003c\/p\u003e","products":[{"product_id":"classic-rubber-fetch-ball-2-pack","title":"Classic Rubber Fetch Ball (2-Pack)","description":"\u003cp\u003eDurable natural rubber fetch balls built to withstand enthusiastic play. The high-bounce design keeps dogs engaged during games of fetch at the park or in the backyard. Sold in a convenient 2-pack because fetch balls have a way of disappearing.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNatural rubber construction\u003c\/li\u003e\n\u003cli\u003eHigh-bounce for exciting fetch sessions\u003c\/li\u003e\n\u003cli\u003eBright color for easy visibility in grass\u003c\/li\u003e\n\u003cli\u003eAvailable in S, M, and L to match your dog's size\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSafety note:\u003c\/strong\u003e Always choose the size appropriate for your dog to prevent choking hazards. Replace when worn or damaged.\u003c\/p\u003e","brand":"PetFirstStore","offers":[{"title":"Small","offer_id":55943538868546,"sku":null,"price":12.99,"currency_code":"USD","in_stock":true},{"title":"Medium","offer_id":55943538901314,"sku":null,"price":12.99,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":55943538934082,"sku":null,"price":12.99,"currency_code":"USD","in_stock":true}]},{"product_id":"natural-rubber-chew-bone","title":"Natural Rubber Chew Bone","description":"\u003cp\u003eA safer alternative to real bones, this natural rubber chew bone satisfies your dog's instinct to chew while promoting dental health. The textured surface helps clean teeth and massage gums during chew sessions.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% natural rubber — non-toxic\u003c\/li\u003e\n\u003cli\u003eTextured surface cleans teeth\u003c\/li\u003e\n\u003cli\u003eAvailable in S, M, and L for proper sizing\u003c\/li\u003e\n\u003cli\u003eDurable enough for moderate chewers\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSafety note:\u003c\/strong\u003e Choose the size that matches your dog's weight. Not intended for extreme power chewers. Replace when pieces begin to break off.\u003c\/p\u003e","brand":"PetFirstStore","offers":[{"title":"Small","offer_id":55943540080962,"sku":null,"price":11.99,"currency_code":"USD","in_stock":true},{"title":"Medium","offer_id":55943540113730,"sku":null,"price":11.99,"currency_code":"USD","in_stock":true},{"title":"Large","offer_id":55943540146498,"sku":null,"price":11.99,"currency_code":"USD","in_stock":true}]},{"product_id":"durable-tennis-ball-set-6-pack","title":"Durable Tennis Ball Set (6-Pack)","description":"\u003cp\u003eSix premium tennis balls designed specifically for dogs. Thicker walls than standard tennis balls mean they last longer through enthusiastic chewing and fetching.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e6 balls per pack — real value vs. pet store singles\u003c\/li\u003e\n\u003cli\u003eReinforced construction for durability\u003c\/li\u003e\n\u003cli\u003eStandard tennis ball size\u003c\/li\u003e\n\u003cli\u003eBright yellow-green for visibility\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943544504642,"sku":null,"price":14.99,"currency_code":"USD","in_stock":true}]},{"product_id":"soft-rubber-flying-disc","title":"Soft Rubber Flying Disc","description":"\u003cp\u003eA flexible, soft rubber flying disc that's gentle on your dog's teeth and gums. Floats in water for lake and pool play. Lightweight and easy to throw long distances.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSoft, flexible rubber — safe for teeth\u003c\/li\u003e\n\u003cli\u003eFloats in water\u003c\/li\u003e\n\u003cli\u003eLightweight for long throws\u003c\/li\u003e\n\u003cli\u003eBright color for easy retrieval\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943545061698,"sku":null,"price":14.99,"currency_code":"USD","in_stock":true}]},{"product_id":"heavy-duty-chew-ring","title":"Heavy-Duty Chew Ring","description":"\u003cp\u003eBuilt to withstand aggressive chewers. This heavy-duty rubber ring outlasts standard chew toys, making it an excellent value for large-breed and power-chewing dogs.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eExtra-thick rubber construction\u003c\/li\u003e\n\u003cli\u003eDesigned for aggressive chewers\u003c\/li\u003e\n\u003cli\u003eRing shape easy to grip\u003c\/li\u003e\n\u003cli\u003eNon-toxic materials\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943545651522,"sku":null,"price":13.99,"currency_code":"USD","in_stock":true}]},{"product_id":"braided-rope-amp-ball-tug-toy","title":"Braided Rope \u0026amp; Ball Tug Toy","description":"\u003cp\u003eA classic tug-of-war and chew combo featuring a durable braided cotton rope with a rubber ball center. 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Bulk pack means real savings vs. buying a few rolls at a time at the pet store.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eClip-on dispenser for any leash\u003c\/li\u003e\n\u003cli\u003e225 leak-proof bags included\u003c\/li\u003e\n\u003cli\u003eUnscented, thick material\u003c\/li\u003e\n\u003cli\u003eStandard size fits all dispensers\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943555187010,"sku":null,"price":14.99,"currency_code":"USD","in_stock":true}]},{"product_id":"collapsible-silicone-travel-bowl-2-pack","title":"Collapsible Silicone Travel Bowl (2-Pack)","description":"\u003cp\u003eUltra-portable silicone bowls that collapse flat and clip to your bag, leash, or belt loop. Made from food-grade silicone that's safe for food and water. Perfect for hikes, road trips, and daily walks.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e2-pack of collapsible food-grade silicone bowls\u003c\/li\u003e\n\u003cli\u003eCarabiner clips attach to any bag or leash\u003c\/li\u003e\n\u003cli\u003eCollapses flat for pocket-sized portability\u003c\/li\u003e\n\u003cli\u003eDishwasher-safe and easy to clean on the go\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943557972290,"sku":null,"price":9.99,"currency_code":"USD","in_stock":true}]},{"product_id":"natural-oatmeal-aloe-shampoo-16-oz","title":"Natural Oatmeal \u0026 Aloe Shampoo (16 oz)","description":"\u003cp\u003eA gentle, soothing formula made with real oatmeal and aloe vera to calm dry, itchy skin. 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Each pack includes two lights so you always have a backup ready to go.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e3 lighting modes: steady, slow flash, and fast flash\u003c\/li\u003e\n\u003cli\u003eUSB-rechargeable — no disposable batteries needed\u003c\/li\u003e\n\u003cli\u003eUniversal clip attaches to any collar, harness, or leash\u003c\/li\u003e\n\u003cli\u003eVisible from over 1,000 feet for maximum nighttime safety\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943558627650,"sku":null,"price":12.99,"currency_code":"USD","in_stock":true}]},{"product_id":"self-cleaning-slicker-brush","title":"Self-Cleaning Slicker Brush","description":"\u003cp\u003eFine wire bristles gently remove tangles, mats, and loose fur without irritating your dog's skin. When you're done, press the one-click retractable button to instantly retract the bristles and wipe away collected fur.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFine wire bristles gently detangle and remove loose fur\u003c\/li\u003e\n\u003cli\u003eOne-click retractable bristles for instant cleaning\u003c\/li\u003e\n\u003cli\u003eComfortable non-slip handle\u003c\/li\u003e\n\u003cli\u003eSuitable for all coat types — short, medium, and long\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943558660418,"sku":null,"price":14.99,"currency_code":"USD","in_stock":true}]},{"product_id":"paw-nose-balm-2-oz-tin","title":"Paw \u0026 Nose Balm (2 oz tin)","description":"\u003cp\u003eA natural blend of waxes and nourishing oils that protects and heals cracked paws and dry noses. Completely safe if licked. 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A non-slip rubber grip gives you full control.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStainless steel blades for clean, precise cuts\u003c\/li\u003e\n\u003cli\u003eAdjustable safety guard prevents over-cutting\u003c\/li\u003e\n\u003cli\u003eNon-slip rubber grip for confident handling\u003c\/li\u003e\n\u003cli\u003eWorks for dogs of all sizes\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PetFirstStore","offers":[{"title":"Default Title","offer_id":55943558988098,"sku":null,"price":12.99,"currency_code":"USD","in_stock":true}]},{"product_id":"dental-finger-brush-kit","title":"Dental Finger Brush Kit","description":"\u003cp\u003eA set of three soft silicone finger brushes paired with enzymatic toothpaste for easy, effective daily dental care. Finger brushes give you more control than a standard toothbrush and are better tolerated by most dogs. 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